Table of Contents
Scope Of Homemade Pickle In India
India is the land of spices; it’s famous worldwide for its taste and spices. Though pickle making is an extensive practice, it is unique in India. The spicy, sweet, and tangy pickle is the everyday food item in every household in our country. Homemade pickle brings extra taste to our food and makes it more delicious, so the ever-increasing demand for homemade pickles is fair.
Restaurants, grocery shops, Dhaba, and other food places buy tons of homemade pickles every year. Also, every household is incomplete, making it a popular part of our everyday lives. The market always welcomes an excellent quality homemade pickle with open arms, and if the quality of your product is fantastic, it can become a brand very soon.
Different Types Of Products In Pickle Making
Pickle-making business in India is simple and easy so any individual can start this pickle business from their location, place, area, or home. The following are the different types of pickles that undergo almost the same pickle manufacturing process:
• Mixed Pickle
• Olive Pickle
• Raw Mango Pickle
• Sweet Mango Pickle
• Tamarind Pickle
• Kool Pickle
• Meat Pickle
• Onion Pickle
• Red Chili Pickle
• Sweet Sour Lemon Pickle
• Tomato Pickle
Basic requirements to start pickle business
The things you’re going to need to start your own homemade pickle business are straightforward. Since it’s a home-based business plan, you will not require a commercial or manufacturing unit to create the idea on a small scale. However, if you wish to grow the business and want to take it to the next level, you could rent a small place for your business.
The first thing needed for a product-based business plan is raw materials, and since it is a pickle business, you will have to purchase everything required to make a pickle at home.
The below-mentioned list is the generalized list
It is a standard list of ingredients that involves contents from each kind. However, the components will differ with each type of pickle. The quantities will also be discrete based on the pickle you are making. Below is the list of required items:
1. Fruit of the vegetable
2. Salt and lots of it.
3. Vinegar
4. Mustard Oil
5. Asafoetida
6. Mustard Seeds
7. Red Chilli Powder
8. Turmeric Powder
9. Black Pepper
10. Fenugreek
11. Sugar Powder
12. Cumin
13. Cloves
14. Lemon Juice
15. Cinnamon
16. Cardamom
17. Onion Seeds
18. Ground Spice
Along with raw materials, you will require some utensils that are involved in the process of making the pickle. You will need one to mix all the spices and another for marinating the fruit or the vegetable. After each operation is done, both will get mixed in a large container.
Packaging:
After making the pickle is done, it’s time to pack the product to sell it as a unit. For selling purposes, you need to buy jars of different quantities ranging from 200gms to 2kgs. The jars could be made of plastic or glass.
As soon as you are finished with the packaging, you could label the jars stating quantity, price, ingredients, date of making, expiration date, etc.
Food and Safety License:
Now that you are all set, you will need a Food and Safety License for your business as it’s a necessary license for any food business in India, the food and safety license is given by FSSAI; for complete information, please refer to the official government website of FSSAI.
*FSSAI license (Mandatory)
*Trademark of your brand (Mandatory)
*GST (Mandatory)
*Nutrional label (Mandatory )
These four documents are mandatory as you won’t complete the setup process in Amazon and Flipkart (to sell online) without any of the four papers.
Trademark is required to sell your products with your brand name. The Nutritional label will help the customers get information about the calories and other additives in the food products.
Workforce and Investment Required
The homemade pickle business is a pretty straightforward business type to execute. To start the company on a small scale, you will not need significant investment; you need sufficient money to buy the raw material and packaging jars. This business is pursued by housewives mostly.
As the business grows, you will need a higher investment in buying more extensive raw materials. Apart from this, you will also need a proper commercial unit at some point in your business. Your current profit will work as a future investment source for your business plan.
If we talk about the workforce, when you are starting a home-based business at a small scale, you could do this on your own or with the help of a family member. A small business plan will not need you to hire people, but when your business moves forward and gets on a larger scale, you will need workers to handle different tasks.
Profit Margin In Homemade Pickle Business
Your profit margin is everything left behind after cutting out all the investment. Let us do basic maths here for your convenience. The things you will need to make a pickle jar should be calculated in the exact amount they were required.
Example, you took 250gms of vegetables for one pickle jar, then it should be estimated as per 250gms basis.
Now the profit margin of each pickle pot should be calculated as =
Selling price of one jar of pickle – (Cost of vegetable + Cost of other raw materials such as spices, salt, oil etc. + cost of jar + some reasonable extra amount to compensate the cost of conveying and utensils).
The remaining cost after abstracting all these things will be your profit margin. And you require to price your product accordingly to get the desired profit margin.
Where and How To Sell Pickle?
It would help if you targeted B2B & B2C niche as this will help you spread your products among business people and end-users.
Please refer to the below tips that can help you promote your new homemade pickle business.
1. Ask Hotels, Dhaba, and Restaurants to taste and buy as you can sell them in a bulk amount.
2. If you get a franchise of a famous brand, it will be a great help.
3. Try to make seller account on Amazon, Flipkart & other eCommerce websites.
4. Do social media marketing, join Facebook groups, Instagram, and post there. If you have the budget for marketing, you can hire a digital marketing agency.
5. Maintain quality of pickles.
6. Focus on the targeted audience. In this case, females will be your primary audience.
7. Distribute pamphlets in your area so local people know where to reach.
8. Contact food supplying services.
9. You can make your eCommerce online store with the help of a website developer or It services provider.
